Wednesday, September 06, 2006

Professional Looking Logo

Creating a professional looking logo for your company is important from a number of different perspectives. First, it is the personification of your company especially if your company is like ours that provides professional services. Your logo will be part of how your clients or potential clients think about your company. Your logo also should be part of an overall branding strategy and as such should be a good representation of how you perceive your company and how you want to be perceived.

In doing research for logo companies, I came across an article in Wired magazine that featured a one page rating guide for internet logo companies (unfortunately, I do not recall the date of the article). The article rated 3 companies and we selected The Logo Company. After filling out a brief questionnaire about our business, The Logo Company delivered 8 concept logos. From these concepts, we selected the one we liked and worked with the company to refine the concept to what became the final version. The $149 price included unlimited revisions. Please check out the final version:




Bottom line: Creating a professional looking logo for your company can be easy and inexpensive. I would highly recommend The Logo Company if you are looking for at professional looking logo at a reasonable price.